A skater, to become a champion, must practice for hours every day, day in, day out, year after year. Is it work? Well, yes. It's hard to get up those two hours early; to give up hanging out with friends. Yes, it takes making what are sometimes hard choices. Is it a struggle? Yes, and no. Flying around the ice, getting that twist just a little more perfect is sheer joy. But I doubt there is a champion anywhere, of anything, who has not at some point said, "I can't do this, it's too hard." And yet they carry on because to not skate is unthinkable.
And so too is developing love. At first it may seem like a struggle, like hard work. But, as you stay the course, as you live love, it quite literally becomes your nature until to be or do anything else seems strange - alien.
It is desire that will gently push and prod you to take the actions that will achieve the goal.